Meet our creative team

Cierra Moffat

  • Cierra is responsible for managing and overseeing the final design and delivery of each project in the WUB offering. With a background in Mechanical Engineering (BASc Mechanical Engineering – University of British Columbia, 2020) and experience in cutting edge medical robotics, she brings a wide variety of technical skills in addition to her aptitude for business management skills. A true workaholic she is currently completing a Management of Technology – Master of Business Administration from Simon Fraser University.

  • Jonathan is a serial entrepreneur having started more than 8 companies in nearly 3 decades that have focused on manufacturing, hardware, visual sciences, entertainment and commercial real estate. His past achievements include developing a digital 3D camera system which won the prestigious Mario Prize at the National Association of Broadcasters convention, Co-Producing the academy award winning Lady in Number 6, co-founder of Ingenious Energy focused on biomass energy and heat generation, co-founder of Breathli Medicinal focused on medicinal products for breathing disorders, and has worked as professional cat herder trying to get engineers to do various tricks for over 30 years. Jonathan founded WUB one because he saw that the “instant” housing market was not about building spaces it was bottle necked on the need for water and septic solutions. A house without running water and septic is a glorified tent – WUB aims to change the way we think about and deal with housing.

Jonathan Kitzen

  • Jayden oversees the fabrication of prototypes and the constant improvements to our products. Jayden has a decade of welding and fabrication experience including a journeyman welding certification which helps in our scalable manufacturing designs. Jayden has a degree in industrial design and in his spare time creates kinetic sculptures.

Jayden Lee Doan

Frank Boehm

  • Frank has worked as a product designer for over 30 years for major Canadian and International corporations including Automation Tooling Systems, Bombardier, Cook Engineering, Vestergaard, and various Nanotech industries. He is a nanomedical Researcher/Book author and has co-authored over 30 peer reviewed Book chapters and Journal articles on Nanomedicine/health sciences. Frank brings diverse and valuable expertise to the company as many nanotech processes/products improve system performance, and his multi-decade engineering and manufacturing knowledge are used to serialize our products. Frank is also an accomplished musician and used to play guitar/bass for the rock “hair” band Thor, which is a challenge to reconcile.

  • Jasmine exemplifies her core value of environmental sustainability, making her a perfect fit for our goals at WUB. She designs, tests and implements all of our electrical systems to validate their functionality and future proofing. She is a proud advocate for Women in STEM and has earned her Electrical Engineering Degree at the University of British Columbia.

Jasmine Radu

  • Eshan is the “mad scientist” of the company (B.Sc. Civil Engineering, Shiraz University 1992; M.S Restoration & Rehabilitation of historic structures: 1997 EMBA from Ehdas Construction R&D Institute 2012). He is responsible for product development and creation. He has more than 30 years in civil engineering with over 30,000 residential units designed and built. His hands on background in both engineering and waste water management allows WUB to develop and field a wide range of products.

Ehsan Rahili

  • (EU MARKETING PARTNER).
    Matthew graduated from Sheffield Hallham University in 1988 and qualified as a Chartered Management Accountant (CIMA) in 1991. Matthew brings to the company a long career of management in and around the manufacturing and distribution space. He developed marketing for Jessops Photographic Ltd: Boots the Chemist in the mid 1990s and created Quercus Flooring Ltd, a bespoke timber flooring supplier and Timber Neutral Ltd, which provides a unique timber offset. Matthew’s extensive executive achievements and strong start up background brings order to the WUB brand.

Matthew Roberts

James Douglas

  • James (M.Sc., in Agroecology, from Norwegian University of Life Sciences, 2014-2016) is an experienced Agroecologist who has designed and deployed farm systems around the world to process everything from Cannabis to Human Septic. James in instrumental in designing the biological components to WUB’s various system designs and running the scientific testing and product evaluation for the company.